Why Hire An SEO Agency Like URated?

Your website may have been made by a web designer, and it is aesthetically perfect, but it is not getting any visits or generating traffic. For a crucial search for your business, you may be on the 5th page of Google, and customers are not finding or considering you.

Your website navigation may be so complicated that your users leave quickly and migrate to the competition. I you are in any of these scenarios, and you do not know how to improve your situation, it may be time to consider hiring an SEO agency.

While Google used to scan the web every few weeks, today it does so much more frequently, and as a result, it's possible to see changes more quickly. Of course, this is not always the case, but it should be possible to track even the slightest changes.

Now, if you are not seeing any changes or improvements, this could be a sign that you need help from an  SEO agency to help you define a good SEO strategy and use white hat techniques  (we do not recommend going to the dark side).

Why is SEO important?

Your website could be losing 90% of the clicks

Not all top results on Google are the same. Although you may be investing in Google Ads (SEM) campaigns or appearing on  Google Maps, it is likely that you are missing most of the searches related to your business.

Exactly how much traffic and business are you missing out on?  Well, the paid search takes roughly only 10% of total clicks, representing a tiny fraction of total traffic. So, if you rely solely on Google Ads to drive traffic to your website, you're missing out on the rest of the 90% of clicks found in Google's organic results. That's where SEO comes into play, and where our SEO agency can make a difference.

Remember: It is not the same to be in the first place of the SERP, then in the fifth, then the tenth,   and not to mention the second page of Google results. The CTR drops drastically as you move away from the first organic position in the search engine.

The importance of SEO for your business

SEO is important because it flattens the playing field, regardless of the size of the competitors. Google's algorithm reduces the ability to manipulate the results as much as possible so that the sites that appear in the first results are there because they deserve to be.

 

A good SEO optimization job, carried out by a specialized SEO agency, has a high correlation with first rankings in search engines. Therefore, if your site meets these criteria, you will have a better chance of appearing in the first results. Remember that the first result gets approximately 33% of search clicks .

 

On the other hand, today users trust Google and distrust advertising. Therefore, if your website reaches the top positions in Google's SERP, in some way you are indicating to your potential consumer that your site is a reliable source of information and content. The higher you rank on the results pages, the more clicks and traffic your site will generate  A good SEO strategy also helps improve the user experience, making customers more likely to become buyers.