At URated Digital Marketing Agency we will help you find the type of online advertising that your company needs, as well as advise you on the different ways to advertise in digital media.
Advice On Advertising And Online
Marketing
If you do not know where to start, we have prepared a very
interesting guide to know the type of advertising you need. In case you want
more information, you can access a completely personalized advice for your
business.
Online Advertising Services
Online
advertising is divided into different sources of online traffic (search
engines or social networks), which allow us to buy advertising space and appear
in front of our potential customers at the ideal time.
Facebook Ads
Advertise on the most popular social network and transform
visits into potential clients.
Instagram Ads
Instagram offers multiple disruptive ad formats to attract
potential customers.
Google Ads
Thousands of people are looking for your products or
services right now, it's time to show up there.
Types of online advertising
We will guide you through the different types of online
advertising that companies use to increase their online sales.
Facebook Ads
Advertising on facebook What is it
and how does it work?
If we talk about online advertising, Facebook Ads is the
quintessential leader in breakthrough advertising. Facebook Ads advertising is
done through its Business Manager platform, which agencies and companies can
carry out advertising campaigns for their products or services and show them to
people who browse the social network.
Facebook advertising formats
There are different advertising formats on Facebook ,
whether with images, videos, photo carousels and more. The different variants
are often used by many companies that want to present themselves differently to
their audience.
Among the types or formats of ads on Facebook that work best
in 2021, is the Video format, since it captures the attention of a large number
of people who interact with the brand.
Benefits of advertising on Facebook
Ads
The main benefit of advertising on Facebook Ads is the
"great market" within the platform, since the vast majority of our
potential clients use it on a daily basis.
In addition, Facebook Ads does not have a daily investment
limit or a minimum investment limit , which you can start with little and
progress month by month, week by week.
Contract Advertising on Facebook Ads
To contract advertising on Facebook Ads, you must have a
Facebook Business Manager account. Otherwise you do not have an account there,
our specialists will provide you with the necessary help and step by step so
that you can start advertising your business on Facebook.
Instagram Ads
Advertising on Instagram What is it
and how does it work?
Instagram is one of the most used social networks to
advertise product and service companies . Advertising on Instagram works like
advertising on Facebook, since they share the same "Business Manager"
platform which is used by agencies when launching advertising.
Advertising formats on Instagram
Instagram became popular for its function called
"Stories", which allows you to upload video or image content, which
can only be displayed for 24 hours. This same function is also one of the most
popular formats for advertising on instagram.
In addition to the stories format, it also has a format that
is displayed in the "Feed" of the application, this being video or
image.
Benefits of advertising on Instagram
The main benefit of advertising on Instagram is that by
sharing the Facebook ad manager, it provides a huge market to which we can
segment and in this way reach the most appropriate audience for our ads. In
addition, with online tools, we can evaluate the price of advertising on
Instagram by previously analyzing the Market.
Hire Advertising on Instagram Ads
To contract advertising on Instagram, we recommend not doing
it from the famous "promote" button, since in this way what we would
be doing would be to target low-interest people with advertising, which means
that you would be throwing your advertising budget, to the garbage . The best
option is to do it with certified professionals who do a good job and this is
what we mean that they can provide you with solid and lasting results. Many of
our clients tell us that their advertising on instagram cost very little money
in relation to their results.
Google Ads
Advertising in Google Ads What is it
and how does it work?
Google not only became famous for its search engine, but its
main source of income comes from the advertising embedded in it. Every day,
millions of people search for products and services in the famous Google search
engine , to find them easily.
On the other hand, a large number of companies publish
advertisements on Google, for the public who is looking for what it offers. In
this way, we can appear with an advertisement about our product or service, at
the right time.
Google advertising formats
There are several ad formats, in addition to the famous
search engine ad. The most popular and used format is the search ad format, as
we explained earlier.
Display is the graphic ad format, which usually appears on
many of the sites associated with Google advertising. This format allows us to
put display ads on a wide variety of sites and thus have greater brand
visibility.
The ads that have the most impact at this time are True View
ads, or Video ads on YouTube. This type of Google ad format allows an ad to be
embedded just before the videos we choose are played.
Benefits of Advertising on Google
Ads
The best benefit of advertising in Google Ads for the search
format is its high conversion quality. Since the person is currently looking
for your product or service, appearing with an ad that meets the user's need,
provides a higher rate of inquiries or online sales.
It should be noted that the video ad format on YouTube is
very good at generating brand visibility. Even a study carried out by one of
the most important data analysis companies confirms that advertising on YouTube
is more effective than advertising on television if what we achieve is sales,
conversions and brand visibility.
Contract Advertising in Google Ads
In order to contract advertising in Google Ads, you must contact our customer service team, in order to provide the appropriate advice for your company. URated has been a Google Partner agency since 2015, this will give you the peace of mind that you will be working with professionals, who will help you take your business to the next level.
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