At URated Digital Marketing Agency we develop online advertising campaigns through paid advertisements on the main Internet platforms, for small and medium-sized companies in any sector. The main advantage of paid ads on the Internet is to get results in a short period of time. Thanks to SEM campaigns we can get contact or sales requests in the first week after activation.
What Campaign May Interest You?
There are many different types of SEM campaigns and each one
is recommended depending on the product / service being advertised, the
potential customer of the campaign, the objective being pursued, etc. At URated
Digital Marketing Agency we carry out the necessary studies to propose and
carry out the type or types of campaigns that best suit your case. Among the
most common types of Online Advertising campaigns, we find:
Standard Search
Campaigns
We attract users to your website who search for your
products or services through text ads in the first Google search results.
Display Campaigns
This type of campaign helps you increase the visibility of
your brand to a segmented audience that is interested in your products or
services.
Google Shopping
Campaigns
Do you have an e-commerce and do you want your products to
be shown in user searches ? We create personalized Google Shopping ads for your
audience.
Remarketing Campaigns
We use the database of potential users who have visited your
website to send them information about your products or services and increase
the chances of contact or sale.
What Is Online Advertising?
Online advertising consists of the development and design of
paid advertisements on the internet . These ads may or may not have graphic
material, and may appear on different payment platforms on the internet. The
best known and most widely used platforms today are undoubtedly Google, or
Facebook and Instagram for advertising on social networks , but there is a
whole network of spaces where paid online advertising works.
What Is The Objective Of The Campaign?
Whatever the objective of your campaign, Google Ads has a
solution for you.
Advertising Campaigns
For Online Stores Or Ecommerce
Online advertising is one of the fastest and most profitable
options for promoting an online store . If you want to boost the sale of your
products, it is necessary to have an SEM campaign, since its effect is almost
immediate.
Advertising Campaigns
To Promote Services
If you have a corporate website and what you want is to
promote your services on the Internet , SEM is one of the most profitable
strategies to get contact requests through the website or a landing page.
Advertising Campaigns
For Branding Or Brand Reach
If you want to increase the recognition of your brand , the
most appropriate option is Display campaigns, since they help to create an
emotional connection through graphics, audios and videos.
Advertising Campaigns
To Promote Apps
If what you need is to promote a new mobile application to
increase downloads, Google Ads campaigns can be your solution.
How Does Online
Advertising Work?
The Online advertising consists of a series of strategies
based on search keywords on the internet, or based on user segments that meet a
specific profile. The main steps when creating an advertising campaign on the
internet can be summarized as follows:
Identify keywords or
user segments: Knowing how to identify the keywords or the audience that
best suit your business and for which we can compete with the competition
according to our budget and our positioning on the internet is one of the keys
to success. of our campaign
Create ads:
Studying the environment and the competition will make the difference when
creating ads or graphic material that attracts the desired target audience that
we have defined through keywords in our campaign.
Landing pages or
landing pages: A very useful tool in paid campaigns is the creation of a
landing page or landing page. This type of website works as a simple page,
allowing you to customize and expand the message that has previously been
expressed in the advertisement.
Regularly review the
evolution of the campaign: Without regular control and optimization
measures of the campaign, it will not be able to give the expected results.
CERTIFIED ONLINE MARKETING AGENCY
We are a Google Partner agency. Our team is made up of qualified professionals certified in Google Adwords, Google Analytics and Bing Ads.
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